FILE: Budtender Taylor Altshule holds Cherry Pie marijuana at a California Street Cannabis Company location in San Francisco on March 20, 2023. Along the West Coast, which has dominated U.S. marijuana production from long before legalization, producers are struggling with what many call the failed economics of legal pot...a challenge inherent in regulating a product that remains illegal under federal law. (AP Photo/Jeff Chiu)

WILLITS, CA., 3/22/25 – Mendocino County’s Economic Development Division will hold a cannabis sector meeting Thursday in Willits to discuss how small growers can compete in a market dominated by large-scale growers and decreasing prices.

The meeting invites growers, dispensary employees and other community members to come together and identify the issues they are facing in the cannabis industry. Representatives from the county economic development department, planning and building services, and the cannabis department, will attend.

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Sydney Fishman is a UC Berkeley California Local News Fellow and lives full time in Ukiah. Reach her at sydney@mendovoice.com or through her Signal username @sydannfish.67.