WILLITS, CA., 2/13/2017 — The Mendocino County Food Policy Council held a forum Monday at the Little Lake Grange in Willits to talk about how to boost the local food economy. Panelists and community members seemed to agree that by working together on a savvy marketing strategy and implementing ideas that have had success elsewhere, purveyors of locally grown foods will have a chance to flourish.
Panelists at the event included Arianna Chiechi, of the Mendo Lake Food Hub; Ian Fitzpatrick, of Grown Local, a food product label by NCO and Radiant Tribes, a Mendo County marketing firm; Brent Haugen, Executive Director of Visit Mendocino County; Lisa Ludwigsen, marketing manager of the Ukiah Natural Foods Co-op; and former Willits mayor Holly Madrigal, who discussed her community food publication. The Mendocino County Food Policy Council is a network of farmers, restauranteurs, marketing and tourism pros, and others who have an interest in the local food system. The fiscal sponsor is North Coast Opportunities (NCO).
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